---
title: "The Tuesday Drop: Free Weekly Meta Ads Email | VMC"
description: "One short email every Tuesday for business owners running Meta Ads: what changed, what it means for you, and one thing to check in your account. Free."
image: https://theviralmarketingcompany.com/hubfs/V%20(1)-4.png
---

[![the viral marketing company](https://theviralmarketingcompany.com/hs-fs/hubfs/V%20(1)-4.png?width=500&height=500&name=V%20(1)-4.png)Homepage](https://theviralmarketingcompany.com/)

- [About](https://theviralmarketingcompany.com/the-viral-marketing-company-make-the-right-message-go-viral)
- [Blog](https://theviralmarketingcompany.com/blog/)
- Resources
  
    - [The Meta Ads Brief](https://theviralmarketingcompany.com/meta-ads-brief)
    - [The Future of Meta Ads](https://theviralmarketingcompany.com/the-future-of-meta-ads)
    - [Social Media Blueprint](https://theviralmarketingcompany.com/the-social-media-brand-blueprint-5-timeless-steps-to-earn-trust)
- [Services](https://theviralmarketingcompany.com/services)
  
    - [Strategy](https://theviralmarketingcompany.com/play-business-chess-with-market-dominating-strategies-free-review)
    - [SEO](https://theviralmarketingcompany.com/free-seo-audit-boost-search-rankings-the-viral-marketing-company)
    - [Meta Ads](https://theviralmarketingcompany.com/meta-ads-services-the-viral-marketing-company)
    - [Google Ads](https://theviralmarketingcompany.com/google-ads-account-review-the-viral-marketing-company)
    - [Linkedin Ads](https://theviralmarketingcompany.com/linkedin-ads-services)
- [Industries](https://theviralmarketingcompany.com/industries)
  
    - [IT Providers](https://theviralmarketingcompany.com/lead-generation-for-it-providers-the-viral-marketing-company)
    - [Med Spas](https://theviralmarketingcompany.com/meta-ads-med-spas)
    - [Pest Control](https://theviralmarketingcompany.com/meta-ads-pest-control)

- [About](https://theviralmarketingcompany.com/the-viral-marketing-company-make-the-right-message-go-viral)
- [Blog](https://theviralmarketingcompany.com/blog/)
- Resources
  
    - [The Meta Ads Brief](https://theviralmarketingcompany.com/meta-ads-brief)
    - [The Future of Meta Ads](https://theviralmarketingcompany.com/the-future-of-meta-ads)
    - [Social Media Blueprint](https://theviralmarketingcompany.com/the-social-media-brand-blueprint-5-timeless-steps-to-earn-trust)
- [Services](https://theviralmarketingcompany.com/services)
  
    - [Strategy](https://theviralmarketingcompany.com/play-business-chess-with-market-dominating-strategies-free-review)
    - [SEO](https://theviralmarketingcompany.com/free-seo-audit-boost-search-rankings-the-viral-marketing-company)
    - [Meta Ads](https://theviralmarketingcompany.com/meta-ads-services-the-viral-marketing-company)
    - [Google Ads](https://theviralmarketingcompany.com/google-ads-account-review-the-viral-marketing-company)
    - [Linkedin Ads](https://theviralmarketingcompany.com/linkedin-ads-services)
- [Industries](https://theviralmarketingcompany.com/industries)
  
    - [IT Providers](https://theviralmarketingcompany.com/lead-generation-for-it-providers-the-viral-marketing-company)
    - [Med Spas](https://theviralmarketingcompany.com/meta-ads-med-spas)
    - [Pest Control](https://theviralmarketingcompany.com/meta-ads-pest-control)

THE TUESDAY DROP · ONE FREE EMAIL A WEEK

# Your Meta Ads probably have one problem you haven’t found yet.

Every Tuesday, one short email for business owners running Meta Ads: what changed, what it means for a business like yours, and one thing to check in your account that week.

**Each Tuesday you get:**

- **One thing to check or test.** A specific place to look in your account, and what to do about what you find.
- **The changes worth knowing about.** What Meta changed, in plain English, and whether it actually affects you.
- **The why behind your numbers.** Why cost per lead jumps, why leads go cold, and why the ad report and the bank account don’t agree.

“I’ve worked in marketing since 2014, and I care a lot more about what helps a business acquire customers than what makes an ad report look impressive.”

**Jordan Van Ahn**, founder of The Viral Marketing Company™

Free. One email every Tuesday. Unsubscribe anytime.

<iframe src="https://api.leadconnectorhq.com/widget/form/avPqB7XbCo9Mq05aKd1J" title="Subscribe free to The Meta Ads Brief" id="inline-avPqB7XbCo9Mq05aKd1J-mobile" data-layout="{&quot;id&quot;:&quot;INLINE&quot;}" data-trigger-type="alwaysShow" data-trigger-value="" data-activation-type="alwaysActivated" data-activation-value="" data-deactivation-type="neverDeactivate" data-deactivation-value="" data-form-name="The Meta Ads Brief" data-height="undefined" data-layout-iframe-id="inline-avPqB7XbCo9Mq05aKd1J-mobile" data-form-id="avPqB7XbCo9Mq05aKd1J" loading="eager" width="100%" scrolling="no" style="display:block;width:100%;max-width:100%;height:390px;border:0;border-radius:8px;background:#fff;"></iframe>

<iframe src="https://api.leadconnectorhq.com/widget/form/avPqB7XbCo9Mq05aKd1J" style="width:100%;height:656px;min-height:656px;border:none;border-radius:8px;display:block;" id="inline-avPqB7XbCo9Mq05aKd1J" data-layout="{'id':'INLINE'}" data-trigger-type="alwaysShow" data-trigger-value="" data-activation-type="alwaysActivated" data-activation-value="" data-deactivation-type="neverDeactivate" data-deactivation-value="" data-form-name="The Meta Ads Brief signup" data-height="656" data-layout-iframe-id="inline-avPqB7XbCo9Mq05aKd1J" data-form-id="avPqB7XbCo9Mq05aKd1J" data-cookie-consent="true" data-cookie-consent-provider="auto" title="Subscribe to The Meta Ads Brief" loading="lazy"></iframe>

WHAT AN ISSUE LOOKS LIKE

## Short, specific, and something you can use that week.

EXAMPLE ISSUE

Subject: Your leads might be cheap for a reason

If you run lead ads with Instant Forms, open one and check the form type. “More volume” makes submitting as easy as possible, which is great for cost per lead and often bad for lead quality. “Higher intent” adds a step where people review their details before they submit.

If your team keeps saying the leads don’t answer the phone, test Higher intent on one ad set and judge it by booked calls, not cost per lead.

**This week’s check:** compare the leads Meta reported last month with the leads that actually booked or bought.

A BUSINESS OWNER’S PERSPECTIVE

“Jordan was so awesome to work with! He was super knowledgeable... I could tell that he spent a lot of time to understand my business and previous marketing strategies so he could give me the best advice for my business. Couldn't recommend Jordan more!”

Ryan Feister

Business Owner and Videographer

## Get The Tuesday Drop.

One useful email every Tuesday. Free, and you can unsubscribe anytime.

<iframe src="https://api.leadconnectorhq.com/widget/form/avPqB7XbCo9Mq05aKd1J" style="width:100%;height:656px;min-height:656px;border:none;border-radius:8px;display:block;" id="inline-avPqB7XbCo9Mq05aKd1J" data-layout="{'id':'INLINE'}" data-trigger-type="alwaysShow" data-trigger-value="" data-activation-type="alwaysActivated" data-activation-value="" data-deactivation-type="neverDeactivate" data-deactivation-value="" data-form-name="The Meta Ads Brief signup" data-height="656" data-layout-iframe-id="inline-avPqB7XbCo9Mq05aKd1J" data-form-id="avPqB7XbCo9Mq05aKd1J" data-cookie-consent="true" data-cookie-consent-provider="auto" title="Subscribe to The Meta Ads Brief" loading="lazy"></iframe>

<iframe src="https://api.leadconnectorhq.com/widget/form/avPqB7XbCo9Mq05aKd1J" title="Subscribe free to The Meta Ads Brief" id="inline-avPqB7XbCo9Mq05aKd1J-mobile" data-layout="{&quot;id&quot;:&quot;INLINE&quot;}" data-trigger-type="alwaysShow" data-trigger-value="" data-activation-type="alwaysActivated" data-activation-value="" data-deactivation-type="neverDeactivate" data-deactivation-value="" data-form-name="The Meta Ads Brief" data-height="undefined" data-layout-iframe-id="inline-avPqB7XbCo9Mq05aKd1J-mobile" data-form-id="avPqB7XbCo9Mq05aKd1J" loading="eager" width="100%" scrolling="no" style="display:block;width:100%;max-width:100%;height:390px;border:0;border-radius:8px;background:#fff;"></iframe>

#### [The Viral Marketing Company™](https://theviralmarketingcompany.com/)

- [Home](https://theviralmarketingcompany.com)
- [About](https://theviralmarketingcompany.com/the-viral-marketing-company-make-the-right-message-go-viral)
- [Blog](https://theviralmarketingcompany.com/blog)
- [Services](https://theviralmarketingcompany.com/services)
- [Privacy Policy](https://theviralmarketingcompany.com/privacy-policy-the-viral-marketing-company)
- +1 (817) 873-3153
- [Industries](https://theviralmarketingcompany.com/industries)

The Viral Marketing Company LLC

[**Jordan Van Ahn, Founder** · **Follow Jordan on X**](https://x.com/JordanVanAhn_)

[Austin, Texas](https://theviralmarketingcompany.com/digital-marketing-agency-austin/)

[![Monochrome Google Ads Certification Badge](https://theviralmarketingcompany.com/hs-fs/hubfs/Monochrome%20Google%20Ads%20Certification%20Badge.png?width=200&height=200&name=Monochrome%20Google%20Ads%20Certification%20Badge.png)](https://skillshop.credential.net/9ce808d2-07cf-4cff-b736-3c96463c6958#acc.ZRi976rL)

 

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The Viral Marketing Company™ is a registered DBA of The Viral Marketing Company, LLC, an independent marketing and advertising firm. We help businesses grow using platforms like Meta, Google, and LinkedIn. This site is not affiliated with or endorsed by Meta, Google, LinkedIn, or their parent companies. All trademarks are property of their respective owners. The ™ symbol reflects our intent to trademark the brand name. Results are not guaranteed and will vary based on effort, market, offer quality, and other factors. Please do your own due diligence before hiring any service provider. © 2025 The Viral Marketing Company, LLC. All rights reserved.